Streamline Your Business
Learn the Steps required to get your business running smoothly.
The Growing Pains series is a three part series targeted at established businesses.
This Series is ideal if . . .
- You have gone from ”A one man (or woman) band“ to taking on staff.
- You are at a crossroad trying to decide which route to take for your growing business.
- You are looking to take on staff, you need to make sure that your investment equals the output you are needing.
- You feel that things may be ticking along nicely, however, you feel if systems and procedure i.e. delegations were tightened up - things would be even better!
- You do not want the entire value of the business to be dependant on you being in it.
- Sales are strong but there is never any money.
The Presenters: Richard Braithwaite and Trevor Terrey
Dates:
Part 1: 3rd March 5.30-8.30pm
Part 2: 10th March 5.30-8.30pm
Part 3: 25th March 5.30-8.30pm
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
Maximise Your Market
Please double check the dates you have for this course, as one of the calenders was incorrect.
The Maximise your Marketing series delivers exactly what it says - improved marketing results. You will learn and be taken through the process of developing an easy to follow one-page marketing plan.
Do you need a marketing plan that will help you get immediate traction in your business? The one-page marketing plan allows you to quickly assess your marketing requirements and to prioritise your actions. If marketing isn't your greatest strength - then this workshop is for you.
This workshop will take you through:
- How to research your market and your place in that market
- How to better understand why your competitors do what they do
- How to create a marketing plan to control your marketing efforts
- How to target your prospects/customers
- How to know who to advertise to and what to say
The outcome of this workshop is a plan that will concentrate your marketing efforts to attain the best results.
 The Presenters: Laurie Wilson & Warwick McCormack
Part 1: 6th March 5.30 - 8.30pm
Part 2: 14th March 5.30 - 8.30pm
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
Taking Care of the $$$’s
A FREE seminar for Small Business Owners and Managers
This workshop will show you how to maximise your profits by managing cash and finances effectively.
Whether you are new in business or have been operating for some years, getting your pricing right and managing the cashflow of your business is critical to success. Lack of adequate monitoring and management of finances is one of the key reasons businesses fail. Come along and check that you have your pricing right and are following good practices to keep your business financially healthy.
Content includes:
• Costing your products and services, know how much they really cost
• Pricing your products and services, deciding what prices to charge
• Making sure there is sufficient profit
• Cashflow forecasting, how to construct and use a cashflow forecast
• Tips for effective cash management
 The Presenter: Sue Trueman
Business Coach & Trainer, Advantage Business Coaching
Date: 11th March 5.30 - 8.30pm
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
 Adwords
Optimisation Workshop
This 3 hour intensive workshop provides a hands-on and in-depth look at how to use pay-per-click advertising to generate a constant stream of targeted traffic to your website. The session will focus on the use of Google AdWords, but is applicable to all forms of pay-per-click advertising. The workshop is designed as an accelerated learning programme to ensure attendees come away with key understandings of pay-per-click advertising principles and a range of best practise optimisation techniques that can be easily implemented, and with quick effect. It is ideally suited to those who are already using pay-per-click advertising or who are contemplating using it in the near future.
Workshop content includes: - Pay-per-click overview (the fundamental understandings you need in order to create truly effective campaigns)
- Keyword optimisation strategies (how to use keyword research to compete effectively and generate a healthy level of targeted traffic)
- Ad text optimisation strategies (how to construct your ad to ensure that it stands out from others and maximises your return)
- Landing page optimisation strategies (how to construct your web pages to ensure that you turn leads into conversions)
- Account structure optimisation strategies (how to set-up campaign and ad group structures to provide maximum performance and relevancy)
- Activity monitoring strategies (how to track campaign effectiveness for leads and conversions)
 The Presenters: Hamish Clark & Richard Calkin
Date: 13th March 5.30 - 8.30pm
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
Trafficology:
Practical ways to increase your website traffic
Building your website is one thing; attracting traffic to it is quite another.
To be successful a website needs a healthy flow of traffic from a variety of sources.
This popular seminar looks at eight traffic building tactics with a focus on providing practical knowledge that you can put to immediate use in your own situation.
Who should attend
Anyone with a website that would benefit from more visitors.
The Presenters: Hamish Clark & Richard Calkin
Date: 19th March 5.30 - 8.30pm
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
Investment Ready
Small Business Funding & Investment Training is aimed at helping business people learn about the type of finance they require to expand, diversify or commercialise a new concept and how they can access equity funding from investors.
It is offered in a series of fully-funded workshops as part of the New Zealand Trade and Enterprise (NZTE) Enterprise Training Programme.
Please note that while the course is separated into two events it is necessary to attend both in order to gain a complete understanding of the process towards being investment ready.
 The Presenter: David Millar
Part 1: 26th March 4.30-7.30pm.
Part 2: 2nd April 4.30-7.30pm.
Location: The Business Centre
If you are interested in booking this course please contact Gabby on 494-0990 or email Gabby@thebusinesscentre.org.nz
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