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Online International Marketing Accelerator
The export sector is particularly challenged by the requirement to market effectively online – often in a highly competitive environment and to a global audience.
This full day intensive workshop provides a comprehensive set of online marketing strategies for any level of organisational requirement. It is designed as an accelerated learning programme to ensure stakeholder participants come away with a deep understanding of Internet marketing principles, a rubric to measure likely performance, and a range of best practise techniques that can be easily implemented, and with quick effect.
Workshop Content - Understanding the metrics
- Understanding the formulas
- Identifying the targets
- Generating more targeted traffic
- Improving conversion rates
- Generating more repeat/referral business
- Documenting the strategy
- Measuring strategy effectiveness
Who should attend?
Organisation executive and stakeholders who need to formulate and execute effective online sales and marketing strategies, but are unsure on how to measure current capability, or the key framework elements and steps required to execute more effectively.
One day, 9.00am - 4.30pm Thursday 29th July 2010.
WRCC, Export NZ & EMA Member rate - $375.00 + GST = ($422.88)
Non member rate - $450.00 + GST = ($506.25)
Registration fee includes lunch, morning & afternoon tea.
Venue: The Business Centre, Radio New Zealand House, 155 The Terrace, Wellington.
To book a place please register online or For further information please call or email Gabby 04 494 0990, gabby@thebusinesscentre.org.nz
Presenter: Hamish Clark
For more information on Hamish please click here
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